Through their labs Adobe has launched a new service called Adobe Wave.
Adobe Wave is a client application (based on Air) that will keep you informed about updates to subscribed services. The subscriptions are handled by a service by Adobe.
With Adobe Wave, get all of your notifications through a single application. You don’t have to worry about downloading a separate notification application for each website.
Why can’t they find their own name? And how can they think this will not confuse the consumer? And why would they believe this confusion won’t be of a disadvantage for Adobe?
Check out the new offering here: http://labs.adobe.com/technologies/wave/
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I just want to let you know that the Adobe name and project predates the Google project. It was first announced at the 2008 MAX conference in November last year.
Seems to be a catchy name :)
Thank you Joerg for clarification. Still confusing for end users though. Any plans to address the prevalent Google version?